Skip to main content

The Daily Beast: "TiVo’s 20 Most Time Shifted TV Shows of 2011-12: Mad Men, Fringe & More"

Is anyone watching Mad Men live?

At The Daily Beast, you can read my latest feature, "TiVo’s 20 Most Time Shifted TV Shows of 2011-12: Mad Men, Fringe, and More," in which I examine TiVo's Top 20 TV shows with the highest percentage of time-shifting, from Showtime's Nurse Jackie and AMC's Mad Men to Fox's Fringe and ABC Family's Switched at Birth.

TiVo singlehandedly changed the way that many viewers watch television, allowing consumers to record their favorite shows and time-shift their viewing altogether.

Increasingly, time-shifted viewing is having an enormous impact on television ratings, and the networks have begun to consider the uptick in DVR-viewing when calculating their overall ratings. According to the data provided by TiVo to The Daily Beast, the shows with the highest aggregated rating of time-shifted viewing during the 2011–12 season are the usual suspects: Modern Family, The Big Bang Theory, Glee, and NCIS, to name a few. In other words: popular shows become even more popular once TiVo examines the overall time-shifted viewing. This is not a surprise.

What is interesting, however, is TiVo's data that illustrates the percentage of the total viewing of a given show that was time-shifted. (TiVo calls this measurement "Percentage Time-Shifted Viewing.") For instance: Showtime’s dark comedy Nurse Jackie has the highest percentage of time-shifted viewing out of any primetime show on television. Shows as varied as Mad Men, Fringe, and Switched at Birth are also on the list. (Community, meanwhile, ranks at No. 164, just behind An Idiot Abroad and Survivor.)

A few caveats before we dive in: The data provided comes from TiVo’s Stop||Watch ratings service, which “passively and anonymously” collects DVR viewing data from a sample group of 350,000 nationally distributed TiVo DVR subscribers. (That sample group represents roughly 17.5 percent of TiVo’s overall subscriber base of approximately 2 million customers.) Additionally, TiVo considers any viewing that takes place five seconds after the live broadcast as being “time-shifted.” As for the Percentage Time-Shifted Viewing figures we’re looking at: higher percentage time-shifted scores indicates preference on the part of viewers to watch the specific show time-shifted than live, independent of the overall popularity of the show.

Continue reading at The Daily Beast...
Labels:

Comments

Post a Comment

Popular posts from this blog

Have a Burning Question for Team Darlton, Matthew Fox, Evangeline Lilly, or Michael Emerson?

Lost fans: you don't have to make your way to the island via Ajira Airways in order to ask a question of the creative team or the series' stars. Televisionary is taking questions from fans to put to Lost 's executive producers/showrunners Damon Lindelof and Carlton Cuse and stars Matthew Fox ("Jack Shephard"), Evangeline Lilly ("Kate Austen"), and Michael Emerson ("Benjamin Linus") for a series of on-camera interviews taking place this weekend. If you have a specific question for any of the above producers or actors from Lost , please leave it in the comments section below . I'll be accepting questions until midnight PT tonight and, while I can't promise I'll be able to ask any specific inquiry due to the brevity of these on-camera interviews, I am looking for some insightful and thought-provoking questions to add to the mix. So who knows: your burning question might get asked after all.
253 comments
Continue reading full story...

What's Done is Done: The Eternal Struggle Between Good and Evil on the Season Finale of "Lost"

Every story begins with thread. It's up to the storyteller to determine just how much they need to parcel out, what pattern they're making, and when to cut it short and tie it off. With last night's penultimate season finale of Lost ("The Incident, Parts One and Two"), written by Damon Lindelof and Carlton Cuse, we began to see the pattern that Lindelof and Cuse have been designing towards the last five seasons of this serpentine series. And it was only fitting that the two-hour finale, which pushes us on the road to the final season of Lost , should begin with thread, a loom, and a tapestry. Would Jack follow through on his plan to detonate the island and therefore reset their lives aboard Oceanic Flight 815 ? Why did Locke want to kill Jacob? What caused The Incident? What was in the box and just what lies in the shadow of the statue? We got the answers to these in a two-hour season finale that didn't quite pack the same emotional wallop of previous season ...
135 comments
Continue reading full story...

Comics "Authority" Warren Ellis to Pen Original Series for AMC Network

I was initially surprised when AMC announced late last year that they intended to enter into the original programming route, particularly scripted series. But my jaw dropped last night when I learned who was developing a show with the network: British writer Warren Ellis, better known to many as a god among comic writers. (Full disclosure: Yes, I am a comic geek.) For those of you not familiar with Warren Ellis or his outstanding body of work, he's an extremely prolific comics writer whose work touches upon sociopolitical commentary. Some of his best known works include "Planetary" (penciled by Joss Whedon 's "Astonishing X-Men" collaborator John Cassaday), "The Authority," "Global Frequency" (which had been developed by John Rogers of Kung Fu Monkey fame as a pilot for the WB two seasons ago), "Excalibur" (starring my favorite X-Man--along with Joss Whedon's--Kitty Pryde), and "Transmetropolitan." And if you, my...
2 comments
Continue reading full story...